FOUNDING SUBSCRIBER EXCLUSIVE
A founding subscriber conversation on the stories that shape how we lead, decide, give, and change.
DATE
July 30, 2026
TIME
1:00 pm ET
FORMAT
Live online conversation
GUEST
Owen Fitzpatrick, author of Inner Propaganda
HOST
Cherian Koshy, USA Today bestselling author of Neurogiving
FOUNDING SUBSCRIBER EXCLUSIVE
A founding subscriber conversation on the stories that shape how we lead, decide, give, and change.
Join Cherian Koshy and Owen Fitzpatrick for a special live session for founding subscribers of Neurogiving Lab Notes.
DATE
July 30, 2026
TIME
1:00 pm ET
FORMAT
Live online conversation
GUEST
Owen Fitzpatrick, author of Inner Propaganda
HOST
Cherian Koshy, USA Today bestselling author of Neurogiving
Attend live and receive a free copy of both books.
The stories we carry shape the actions we take.
Before people give, lead, trust, change, or act, there is usually a story shaping what feels possible.
That is why this first founding subscriber event brings together two books that belong in conversation.
Neurogiving explores the science of donor decision-making: why people give, remember, trust, and return.
Inner Propaganda explores the internal narratives that shape how we think, lead, respond, and make sense of turbulent times.
Together, this conversation will explore a question every fundraiser, leader, and communicator should be asking:
What stories are shaping the behavior we are trying to change?
Owen Fitzpatrick
Inner Propaganda
Meet Owen Fitzpatrick
Owen Fitzpatrick is an internationally recognized psychologist, coach, and author whose work explores how the stories we tell ourselves shape our thinking, our leadership, and our lives.
He is the author of Inner Propaganda, a book that examines the hidden narratives running beneath our conscious decisions, and how those narratives quietly steer our behavior long before we notice them.
Owen has spent over two decades studying persuasion, identity, and human change, working with leaders, organizations, and individuals around the world to help them understand what truly drives behavior.
His work bridges psychology, communication, and leadership, offering a practical lens for anyone who wants to understand why people resist change, and what it actually takes to shift belief and behavior.
In this conversation, Owen joins Cherian Koshy to explore how the internal stories we carry shape the external actions we take, and what that means for anyone who leads, gives, or asks others to change.
What you'll take away
In this live conversation, we'll explore:
How internal narratives shape leadership, trust, and decision-making
Why people often resist change even when they understand the facts
What fundraisers can learn from the psychology of identity and meaning
How stories influence what donors notice, remember, and believe
Why generosity is never just a transaction
How leaders can communicate in ways that reduce fear, increase clarity, and invite action
You will leave with a clearer understanding of how stories shape behavior and how that insight can change the way you lead, communicate, and fundraise.
Attend live and receive both books free.
As a thank-you for being part of the founding month of Neurogiving Lab Notes, live attendees will receive:
A free copy of Inner Propaganda by Owen Fitzpatrick
A free copy of Neurogiving by Cherian Koshy
This offer is available to founding subscribers who attend the live session.
After the event, verified attendees will receive a short form to provide their mailing address for book delivery.
Your mailing address will only be used to send the books from this event.
This is part of the founding subscriber experience.
Neurogiving Lab Notes was created as the continuation of the book: one short, research-backed idea each week on why donors give, remember, trust, and return.
The first month is designed to give founding subscribers something especially valuable.
Not more noise.
Not another list of tactics.
Not a generic webinar.
A live conversation worth making time for.
This session is for you if...
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You lead people through uncertainty
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You communicate with donors, teams, boards, or communities
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You want to understand why people give, trust, remember, and act
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You are interested in the psychology of generosity and leadership
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You want a more thoughtful way to think about influence, identity, and change
This session is especially relevant for fundraisers, nonprofit executives, advancement leaders, donor communications professionals, consultants, and anyone trying to help people act on what they value.
Reserve your spot for the July 30 founding subscriber session.
Join Cherian Koshy and Owen Fitzpatrick live on July 30 at 1:00 pm ET for a conversation on Inner Propaganda, Neurogiving, and the stories that shape human behavior.
Reserve my spotAttend live and receive a free copy of both books.
FAQ
Do I have to attend live to receive the books?
Yes. The free book offer is for verified live attendees.
How will I receive the books?
After the session, verified attendees will receive a short form to provide their mailing address. Your address will only be used for book fulfillment.
Will there be a replay?
A replay may be shared with subscribers, but the free book offer is for live attendees only.
Is this only for founding subscribers?
Yes. This is a special first-month event for founding subscribers of Neurogiving Lab Notes.
What if I already own one of the books?
You are still welcome to attend. You can keep the additional copy, share it with a colleague, or use it to start a conversation with your team.
A conversation about the stories that shape what people do next.
July 30
1:00 pm ET
Live with Owen Fitzpatrick and Cherian Koshy.
Reserve my spotFounding subscribers who attend live receive both books free.